Melisa Bleasdale
Tel: (+1) 408 219 1969
Email: superheated.com

It is important for companies to maintain a unified tone and message when using multiple forms of corporate communication. The combination of web and print content is a classic example of two powerful communications platforms that reach different segments of a diverse audience. Striking a balance between printed matter and digital content is a reliable way of providing consistent and reliable messaging that resonates with clients and potential customers alike.

As an extension of current public relations and marketing teams, I am able to assist with the development of the corporate communications template by creating and updating web content, news sections, newsletters and printed copy-publication and collateral-based.

As a project-based consultant, I am able to develop templates that provide a tone and style for graphic-heavy websites – architectural, graphic design, art, photography and web design.

For monthly newsletters and mailings, I work in conjunction with public relations and marketing teams to incorporate press releases, product development and critical company news into a value-added communications tool for an audience that includes potential and current customers, partners, and investors.

The development of customer profiles provides a unique opportunity to combine corporate messaging with verifiable results. Created for external distribution, use as conference collateral, inclusion in press and media kits and posting on the external web site, these valuable interviews relay the experience of real-world users to potential customers while elevating the value of your company’s products and expertise. Combining engaging interview content with well-written narrative, I develop profiles of your company’s best customers for distribution to multiple sources.

Examples of my print work can be found on both the contributed and freelance articles pages while the Superheated site exemplifies extensive web content.

Arrangements –

As an extended member of current public relations or marketing teams, a project-based contractor or an ongoing contributor, I am able to provide high-quality web and print content on a quick-turnaround basis.

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